10. What Makes it Hard for Some Companies to Come Up with Their Next Act?

Some companies can’t seem to figure out how to reinvest cash in a new business while others have wave after wave of market-creating growth.

Why is it so hard for some great companies to have second (or third) acts?  Why can some companies do it, while others can’t?

What do you think makes it difficult?  How would you address those challenges?

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